Prestashop - 1.4 Guida Utente Scaricare il pdf (Pagina 158)

Newsletter

Your customers can give you their e-mail address either by entering it in

the Newsletter block located on the homepage or by checking the "Yes"

box to subscribe to the newsletter when they register. You need these e-

mail addresses in order to do some marketing. Install it and click

"Configure" in order to bring the needed page.

Upon registration, your customers have two choices related to the

newsletter: The first asks users to subscribe to the newsletter, the second

to receive offers from partners (Opt-In).

The first section allows you to collect all the email addresses recorded by

the newsletter block on your homepage, by clicking the button "Export

.CSV file". A notification will appear, asking you to click on a link to

download the file containing the addresses.

Four pieces of information will be present in this file. The customer id, e-

mail address, the day of registration, and the IP address. If you use this

data with software such as Microsoft Excel, you can sort the information

as you wish.

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Prestashop - 1.4 Guida Utente Pagina 158